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Get Ahead Of Competitors By Knowing Your Website RankingPublic evis posted on Thu, 05 Jan 2012 by Andrew Isiah
In the world of the internet, when your website is placed on a search engine's results page could make all the difference. If you are competing with rivals to attract customers to a store, this can be even truer. It is an well-known reality that, when searching for a product employing keywords, not many audience could venture further the first page, thus being ranked as one of the top 10 sites can be important to make sure that you simply get the majority of the traffic which is searching for your product or service.
Despite the truth that the search engine's ranking of site pages may confirm whether you have a successful website or not, several site owners never pay attention to the current most important aspect of their careers.
In order to improve your website's ranking, you must first find out specifically how the search engine 'bots' behave while they are ranking a website. Knowing how their behavior affects your chances of reaching the top 10 positions could assist you to make the modifications which will improve your website's standings. Knowing the principles which the 'bots' employ while ranking a website permits you to sharpen up your SEO and tighten the text of your websites in order to enhance the 'bots' experience of your site.
Firstly, the 'bots' could be sent to your webpage because of some keywords triggering a search. The bots then mark the websites according to the value of the keywords that they find. This worth relates not just to the number of relevant phrases on the webpage, but also to the surrounding text, accompanying pictures and so on. A website with poor text and an over-emphasis on keywords, for example, might be ranked lower than one which contains a smaller number of keywords, however these are placed with appropriate and interesting text. The search engine's ranking of keywords is therefore reliant upon more than just the important phrases themselves.
Websites compete with each other over such keywords and phrases, so the website that has the best points in the page ranking system will enjoy larger visibility. Clearly, getting a lot from the search engine's ranking of site pages may be the goal of any website owner. In order to accomplish this, you need to have an idea of how to select the proper keywords. One way to do this is to have an auditor check the ranking of a website, and then report on how effective the keywords and phrases are.